Brief analysis: the development trend of LED lighting industry in 2018

time:2018-09-12

Source:

    Traditional lighting is originally a seemingly unremarkable industry. However, due to the explosive growth and application iteration of LED lighting, this industry with low attention has gradually stepped from behind the scenes to front of the stage, which has also attracted the attention of the capital market.
    1. LED technology promotes the transformation of lighting industry
    In the lighting industry before 2010, we can call it the "pre-led era" (or the traditional lighting era). LED lighting application penetration and penetration rate are still low. In the capital market, listed lighting enterprises are also very few, such as flying music, foshan lighting, zhejiang sunshine, snow Wright optoelectronics and then landed on the Hong Kong stock exchange leishi lighting.
    Common features of these enterprises:
    Large foreign sales or domestic market outlets,
    Thus gather a large sales scale.
    So,
    Enterprise size and scale,
    Is to evaluate a lighting enterprise
    The maximum criterion of investment value.
    This is determined by the product attributes of the current period, "speed + channel + manufacturing" three factors basically directly affect the sales volume.
    However, after 2011, the lighting industry changed dramatically -- due to the rapid penetration and popularization of LED lighting, the industry pattern changed abruptly. The proportion and attention of LED enterprises in the capital market have been greatly increased.
    As of May 2017, there were more than 60 LED enterprises in the main board market, including large lighting enterprises with annual output of more than 5 billion, such as leith lighting, opal lighting and mullinsen. This is an unimaginable phenomenon in the age of traditional lighting.
    All these are the industry changes brought about by new LED technologies and new applications, especially since 2011. From 2011 to 2015, LED lighting industry is a phase of technology-driven transformation and rapid replacement:
    Has technical advantages and manufacturing LED a hierarchical enterprise production through technical transformation and scale, the six to nine months of technical update frequency, rapidly promote the downstream application of the transformation of the enterprise, it also let the market foundation of small, small size of the LED lighting application market like a rocket speed to replace the traditional lighting market, industry new pattern from this rewrite;
    After the end of 2015, LED lighting market began to enter a stage of optimization and concentration as the LED technology and price tended to mature and stable.
    While Chinese LED lighting companies are growing rapidly, international traditional lighting companies are facing a different situation. GE, osram and samsung electronics of South Korea have all scaled back their lighting businesses.

    2. Pay attention to new opportunities in the future of lighting industry

    QAfter the initial development of the current pattern, will there be any new opportunities in the LED lighting industry in the future?

    a. The answer, of course, is yes! From the perspective of investment, we pay more attention to whether there are new opportunities in the future of LED lighting industry or enterprises in the following aspects.

    First, maturity or iteration of new light sources and new technologies. Many years ago, OLED, communication lighting, optical fiber lighting, laser lighting and other new products or application technologies have emerged, and are constantly exploring and improving. But in an age of increasing technological innovation, new unicorns and innovators are sure to emerge.
    Second, new applications may change traditional lighting. In the future, the integration of LED and building materials, decoration materials and household products will also be a new trend, thus changing some inherent lighting methods. For example, will the mirror with light function replace the traditional mirror headlamp? Will the LED glass curtain wall change the way the existing building facade lighting? These innovative applications are worth looking forward to.
    Third, the new supply chain model brings industry and market opportunities. The sales mode of traditional industries is basically B2B2C mode, but F2C or C2F flexible customization mode based on big data has become a recognized new trend. Large enterprises such as hongling, haier and midea have made early explorations in these aspects and obtained leading advantages.
    Then, in the era when people's lives are more personalized and customized in the future, will the lighting application also show F2C or C2F's new supply chain model pioneers or leading enterprises? This can certainly be done, and lighting companies as we know them are working on it and getting some results.
   Fourth, lighting convergence in artificial intelligence and the Internet of things. The cross-border association between op and huawei, philips and xiaomi, philips and China mobile, reith and cas cloud computing centers, etc., conveys a new signal.
    Besides, the concept of smart city and smart street lamp is also in full swing. We are concerned that whoever opens the door to large-scale applications in the trend of artificial intelligence and Internet of things will take the lead in the future lighting market.
    Fifth, the electronic trend of lighting products. The appearance of LED makes lighting products more electronic, which means the access of electronic information technology, electronic technology and application, and makes the innovation of lighting products full of infinite imagination. For example, the interaction between light and architecture, light and art, light and space, and light and man becomes more imaginative and transcends the concept and scope of general lighting. The application market generated by the trend of lighting electronics may generate greater opportunities.
    conclusion
    From incandescent bulbs to fluorescent and halogen lamps, the world has been around for nearly a century. From traditional lighting to universal LED lighting, but only used more than 10 years, this is the power of new technology!
    In the future, we look forward to the emergence of newer, stronger and more diversified lighting technologies, products and applications to create a healthier, more efficient, more energy-efficient and environmentally friendly new life for mankind.


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